Looking ahead 2018/19 season, the Editec's Marketing department decided to revamp Premier Bet and all the other partnered brands look & feel to a higher standard. The following artwork is the result of a new strategy - more customer centric, with an appealing look that translates the movement, speed and the energy of the sports throughout the marketing materials, in both digital and print formats.
Magazine created internaly to introduce to the Operation Managers the new look & feel of the Editec's Brands.
Welcome Bonus Campaign
Following the rebrand, some operations also had their websites redesigned in a new and faster platform. In order to attract more customers to Premier Bet and the other brands websites a bonus campaign was redesigned having in mind the particularities of each country and brand.